Max Factor Smoky Eye Effect Eyeshadow

When it comes to eyes, we'll eagerly welcome anything that offers to make application both quick and easy - so it'd be somewhat of an understatement to say we were just a little bit excited to try out these babies: Max Factor Smoky Eye Effect Eyeshadows in the luxurious Bronze Haze and ultra cool Silver Storm.

Max Factor Smoky Eye Effect in Bronze Haze and Silver Storm

Presented in a double ended plastic tube, each shade is made up of two individual steps designed to provide the wearer with an instant, fool proof smoky eye. Within a matter of seconds, the creamy formula can be applied, blended and dressed up with lashings of thick mascara - simply cover the lid with the base tone, swiftly define with the slanted liner, before finishing with a quick smudge to really "smoke" things up. Honestly, who knew shabby to sultry could be achieved with this little effort?

Bronze Haze (steps 1 & 2) and Silver Storm (steps 1 & 2) swatched

This is certainly not the most mature way to apply make up - after all, with it's waxy texture and rounded bullet, Step 1 does feel un-nervingly like using a Crayola Crayon as a shadow. However, once applied the product is easily manipulated and - with foundation as a primer - sits comfortably on the lids for several hours. Alright, we did experience creasing, but considering it only took us 42 seconds (Yes! we timed it!) to achieve a respectable result, we're not holding any grudges.

Bronze Haze applied to eye area.

Silver Storm applied to eye area.

Bordering on the more gimmicky side of cosmetics, this product is definitely going to be a bit of a marmite affair. If you're someone who is confident and comfortable with creating dramatic, sultry looks then you're best off sticking to your trusty brushes and powders. Yet if you're new to make up, short on time, or timid when it comes to more intense eye effects: we couldn't recommend an easier product. It really is a breeze to use. We're totally besotted with the icy grey hues of Silver Storm, and at £7.99 a pop, it makes the perfect introduction for those who mightn't be as familiar with the overall smoky technique: just be sure to prime the lid before hand- otherwise the grease from the formula will cause the product to move.

EDIT: This product is known as Covergirl Smoky Shadow blast in the States. After some research we found a lot of people complaining about the sticks snapping after several uses. We will let you know if this happens to us.

Also, if you have oily lids - this product will probably not work for you.

We can't stress enough: this really is more of a convenience cosmetic and is best designed for those who are new to make up.

Max Factor Smoky Eye Effect Eyeshadows are currently available at Superdrug for £7.99.

*this product was purchased by the Beauty Bite*